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Usercentrics Consent Management Platform

Service description

This is a consent management service. Usercentrics GmbH is used on websites and apps as a processor for consent management.


Processing company

Usercentrics GmbH

Sendlinger Str. 7, 80331 Munich, Germany


Data Protection Officer of the processing company

Below you will find the email address of the Data Protection Officer of the processing company: datenschutz@usercentrics.com


Data purposes

This list represents the purposes of collecting and processing data.

  • Compliance with legal obligations
  • Consent for storage


Technologies used

This list shows all technologies that this service uses to collect data.

  • Local storage
  • Pixel


Collected data

This list shows all (personal) data that is collected by or through the use of this service.

  • Opt-in and opt-out data
  • Referrer URL
  • User agent
  • User settings
  • Consent ID
  • Time of consent
  • Type of consent
  • Template version
  • Banner language
  • IP address
  • Geographic location


Legal basis

The required legal basis for the processing of data is listed below.

  • Article 6, paragraph 1, sentence 1, letter c GDPR


Location of processing

This is the primary location where the collected data is processed. If the data is also processed in other countries, you will be informed separately.

European Union


Retention period

The retention period is the period of time during which the collected data is stored for the processing purposes. The data must be deleted as soon as it is no longer required for the stated processing purposes.


The consent data (given consent and withdrawal of consent) is stored for one year. The data is then deleted immediately.


Recipients of data

The recipients of the collected data are listed below.

Usercentrics GmbH

  • Click here to read the privacy policy of the data processor


Stored information

  • Name: uc_settings and/or ucString; This contains the ControllerID and SettingsID, the language, settings version and services with their consent history.; Type: web; Domain: usercentrics.com;
  • Name: ucData (optional); This contains information about Google consent mode.; Type: web.


Google Ads

Service description

This is an advertising service. This service can be used to show users either personalized or non-personalized advertisements.


Processing company

Google Ireland Limited

Gordon House, 4 Barrow Street, Dublin D04 E5W5, Ireland


Data Protection Officer of the processing company

Below you will find the email address of the Data Protection Officer of the processing company.

https://support.google.com/policies/contact/general_privacy_form


Data purposes

This list represents the purposes of collecting and processing data.

  • Advertising
  • Analytics
  • Providing the service
  • Statistics


Technologies used

This list shows all technologies that this service uses to collect data.

  • Cookies
  • Tracking pixel


Collected data

This list shows all (personal) data that is collected by or through the use of this service.

  • Ads viewed
  • Cookie ID
  • Date and time of visit
  • Device information
  • Geographic location
  • IP address
  • Search terms
  • Impressions
  • Online identification data
  • Browser information
  • Referrer URL
  • User interaction data


Legal basis

The required legal basis for the processing of data is listed below.

  • Article 6, paragraph 1, sentence 1, letter a GDPR


Location of processing

This is the primary location where the collected data is processed. If the data is also processed in other countries, you will be informed separately.

European Union


Retention period

The retention period is the period of time during which the collected data is stored for the processing purposes. The data must be deleted as soon as it is no longer required for the stated processing purposes.


The data is deleted as soon as it is no longer required for the processing purposes. Log data is anonymized after 9 months and cookie information is anonymized after 18 months.


Transfer to third countries

This service may transfer the collected data to another country. Please note that this service may transfer the data to a country without the required data protection standards. Below you will find a list of countries to which the data is transferred. Please consult the provider’s privacy policy or contact the provider directly for more information about safeguards.

  • United States of America
  • Chile
  • Singapore
  • Taiwan


Recipients of data

The recipients of the collected data are listed below.

Alphabet Inc., Google LLC, Google Ireland Limited


  • Click here to read the privacy policy of the data processor
  • Click here to read the cookie policy of the data processor
  • Click here to opt out of this processor across all domains


Storage information

Maximum age for storing cookies: 396 days


Stored information

  • Name: NID; This is used to offer ads or retargeting.; Type: cookie; Duration: 183 days;
  • Name: __gads; This is used to offer ads or retargeting.; Type: cookie; Duration: 396 days;
  • Name: pm_sess; This is used to ensure that requests come from a user.; Type: cookie; Duration: 30 minutes;
  • Name: ANID; This is used to show ads on websites outside Google.; Type: cookie; Duration: 396 days;
  • Name: _gcl_au; This is used to store and track conversions.; Type: cookie; Duration: 90 days;
  • Name: FPGCLAW; This cookie is used to track campaign-related information about the user.; Type: cookie; Duration: 90 days;
  • Name: FPGCLGB; This cookie is used to track campaign-related information about the user.; Type: cookie; Duration: 90 days;
  • Name: _gcl_gb; This cookie is used to track campaign-related information about the user.; Type: cookie; Duration: 90 days;
  • Name: gac_gb; This cookie is used to track campaign-related information about the user.; Type: cookie; Duration: 90 days;
  • Name: _gcl_aw; This cookie is set when a user arrives on the website via a click on a Google ad.; Type: cookie; Duration: 90 days;
  • Name: YSC; This is used to store and track interaction.; Type: cookie; Duration: Session;
  • Name: 1P_JAR; This is used to collect information about how the end user uses the website and about any ads the end user may have seen before visiting the mentioned website.; Type: cookie; Duration: 30 days;
  • Name: AID; This is used to link activities on other devices on which the user previously logged in with a Google account.; Type: cookie; Duration: 396 days;
  • Name: FPAU; This is used to collect information about users and their activity on the website via embedded elements for the purpose of analysis and reporting.; Type: cookie; Duration: 90 days.


Google Analytics


Service description

This is a web analytics service. It enables the user to measure the return on investment “ROI” of ads and to track user behavior with flash, video, websites and applications.


Processing company

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland


Data Protection Officer of the processing company

Below you will find the email address of the Data Protection Officer of the processing company.

https://support.google.com/policies/contact/general_privacy_form


Data purposes

This list represents the purposes of collecting and processing data.

  • Marketing
  • Analytics


Technologies used

This list shows all technologies that this service uses to collect data.

  • Cookies
  • Pixel
  • JavaScript


Collected data

This list shows all (personal) data that is collected by or through the use of this service.

  • Click path
  • Date and time of visit
  • Device information
  • Location data
  • IP address
  • Visited pages
  • Referrer URL
  • Browser information
  • Host name
  • Browser language
  • Browser type
  • Screen resolution
  • User interaction data
  • User behavior
  • Visited URL
  • Cookie ID
  • Device operating system


Legal basis

The required legal basis for the processing of data is listed below.

  • Article 6, paragraph 1, sentence 1, letter a GDPR


Location of processing

This is the primary location where the collected data is processed. If the data is also processed in other countries, you will be informed separately.

  • European Union


Retention period

The retention period is the period of time during which the collected data is stored for the processing purposes. The data must be deleted as soon as it is no longer required for the stated processing purposes.

The retention period depends on the type of stored data. Each user can choose how long Google Analytics stores data before it is automatically deleted.


Transfer to third countries

This service may transfer the collected data to another country. Please note that this service may transfer the data to a country without the required data protection standards. Below you will find a list of countries to which the data is transferred. Please consult the provider’s privacy policy or contact the provider directly for more information about safeguards.

  • Singapore
  • Chile
  • Taiwan
  • United States of America


Recipients of data

The recipients of the collected data are listed below.

Google Ireland Limited, Alphabet Inc., Google LLC

  • Click here to read the privacy policy of the data processor
  • Click here to read the cookie policy of the data processor
  • Click here to opt out of this processor across all domains


Storage information

Maximum age for storing cookies: 731 days


Stored information

  • Name: __utmb; This cookie is used to track the time of the visit.; Type: cookie; Duration: Session;
  • Name: _ga; This cookie is used to distinguish users.; Type: cookie; Duration: 731 days;
  • Name: _gid; This cookie is used to identify the user.; Type: cookie; Duration: 1 day;
  • Name: IDE; This is used to show personalized ads.; Type: cookie; Duration: 396 days;
  • Name: CONSENT; This is used to store the user’s consent choices.; Type: cookie; Duration: 731 days;
  • Name: _gat; This is used to read and filter bot requests.; Type: cookie; Duration: 1 minute;
  • Name: FPID; This is used to store a value that is used to set the client ID in the request to Google’s servers.; Type: cookie; Duration: 731 days;
  • Name: FPLC; This registers a unique ID, with which statistical data is generated about how the visitor uses the website.; Type: cookie; Duration: 1200 minutes.


Google Fonts

Service description

This is a collection of fonts for commercial and personal use.


Processing company

Google Ireland Limited

Gordon House, 4 Barrow St, Dublin 4, Ireland


Data Protection Officer of the processing company

Below you will find the email address of the Data Protection Officer of the processing company.

https://support.google.com/policies/contact/general_privacy_form


Data purposes

This list represents the purposes of collecting and processing data.

  • Providing fonts
  • Improvement of the service


Technologies used

This list shows all technologies that this service uses to collect data.

  • APIs


Collected data

This list shows all (personal) data that is collected by or through the use of this service.

  • IP address
  • Aggregated usage numbers
  • Requests for font files
  • Referrer URL
  • CSS requests
  • User agent
  • Browser information


Legal basis

The required legal basis for the processing of data is listed below.

  • Art. 6 para. 1 sentence 1 letter a GDPR


Location of processing

This is the primary location where the collected data is processed. If the data is also processed in other countries, you will be informed separately.

  • European Union


Retention period

The retention period is the period of time during which the collected data is stored for the processing purposes. The data must be deleted as soon as it is no longer required for the stated processing purposes.

The data is deleted as soon as it is no longer required for the processing purposes.


Transfer to third countries

This service may transfer the collected data to another country. Please note that this service may transfer the data to a country without the required data protection standards. Below you will find a list of countries to which the data is transferred. Please consult the provider’s privacy policy or contact the provider directly for more information about safeguards.

  • United States of America
  • Singapore
  • Taiwan
  • Chile


Recipients of data

The recipients of the collected data are listed below.

Alphabet Inc., Google LLC, Google Ireland Limited

  • Click here to read the privacy policy of the data processor
  • Click here to read the cookie policy of the data processor


Google Tag Manager


Service description

This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface. Tags are small pieces of code that can track activities. Script codes from other tools are integrated via Google Tag Manager. With the Tag Manager, you can determine when a specific tag is triggered.


Processing company

Google Ireland Limited

Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland


Data Protection Officer of the processing company

Below you will find the email address of the Data Protection Officer of the processing company.

https://support.google.com/policies/contact/general_privacy_form


Data purposes

This list represents the purposes of collecting and processing data.

  • Tag management


Technologies used

This list shows all technologies that this service uses to collect data.

  • Website tags


Collected data

This list shows all (personal) data that is collected by or through the use of this service.

  • Aggregated data on the activation of tags


Legal basis

The required legal basis for the processing of data is listed below.

  • Article 6, paragraph 1, sentence 1, letter a GDPR


Location of processing

This is the primary location where the collected data is processed. If the data is also processed in other countries, you will be informed separately.

  • European Union


Retention period

The retention period is the period of time during which the collected data is stored for the processing purposes. The data must be deleted as soon as it is no longer required for the stated processing purposes.

The data is deleted as soon as it is no longer required for the processing purposes.


Transfer to third countries

This service may transfer the collected data to another country. Please note that this service may transfer the data to a country without the required data protection standards. Below you will find a list of countries to which the data is transferred. Please consult the provider’s privacy policy or contact the provider directly for more information about safeguards.

  • Singapore
  • Taiwan
  • Chile
  • United States of America


Recipients of data

The recipients of the collected data are listed below.

Alphabet Inc., Google LLC, Google Ireland Limited

  • Click here to read the privacy policy of the data processor
  • Click here to read the cookie policy of the data processor